How to setup your own Postback

Important! If you have a global postback in place and add an offer-specific postback, any conversions on that offer will trigger both the global and specific postback. (This may be the intended goal, but more times than not—this one's a little more rare and not always the intended actions.)

Steps to set up an offer-specific postback:

Step 1:  Visit the offer for which you want to create a postback.

Step 2:  Expand the “Postbacks options” section.

Step 3:  Leave “Goal” at the “Default” value.

Step 4:  Click “Add Optional Variables” to insert the conversion data that you want to postback in the postback URL. (* See additional information in regards to the Optional Variables, at the end of this article)

Step 5:  Select whether your postback URL starts with “http” or “https”.

Add the rest of your postback URL in the “Type your postback URL here” field and position the previously added variables in the URL.

Finalize & create it by clicking the “Create Postback” button!

 

* Description of the Optional Variables that can be inserted in your postback:

Variable Description
 offer_id  ID of offer.
 offer_name  Name of offer.
 offer_ref  Reference ID for offer.
 goal_id   ID of goal for offer.
 affiliate_id   ID of affiliate.
 affiliate_name   Company name of affiliate.
 affiliate_ref   Reference ID for affiliate.
 source   Source value specified in the tracking link.
 aff_sub   Affiliate sub specified in the tracking link.
 aff_sub2   Affiliate sub 2 specified in the tracking link.
 aff_sub3   Affiliate sub 3 specified in the tracking link.
 aff_sub4   Affiliate sub 4 specified in the tracking link.
 aff_sub5   Affiliate sub 5 specified in the tracking link.
 offer_url_id   ID of offer URL for offer.
 offer_file_id   ID of creative file for offer.
 file_name   Name of creative file for offer.
 advertiser_id   ID of advertiser.
 advertiser_ref   Reference ID for affiliate.
 adv_sub   Advertiser sub specified in the conversion pixel / URL.
 transaction_id   ID of the transaction for your network. Don't get confused with an ID an affiliate passes into aff_sub.
 session_ip   IP address that started the tracking session.
 ip   IP address that made the conversion request
 date   Current date of conversion formatted as YYYY-MM-DD.
 time   Current time of conversion formatted as HH:MM:SS.
 datetime   Current date and time of conversion formatted as YYYY-MM-DD HH:MM:SS.
 ran   Randomly generated number.
 currency   3 digit currency abbreviated.
 payout   Amount paid to affiliate for conversion.
 device_id   For mobile app tracking, the DEVICE ID of the Android device iOS UDID is deprecated as of May 1, 2013.
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