Tag: Landing Page

What are some tips for designing an effective Landing Page?

First and foremost, the landing page — aka the sales page — is an extension of the ad tool.

And if it’s not, it should be.

When visitors click on a banner or any other ad tool, they do so because what they saw has attracted them in some capacity.

When you’re designing a landing page, you should pay particular attention to the following elements:

  • Header
  • Body
    • Call-to-action,
    • Above-the-fold positioning
  • Responsiveness

 

Read more here:

Landing Pages 101 – Part 2 – How to Design an Efficient Landing Page

Landing Pages 101 – Part 3 – Putting Your Landing Page to the Test

LANDING PAGES 101 – PART 3

HOW TO MAKE A DEDICATED LANDING & AVOID THE CRASH – PART 1

HOW TO MAKE A DEDICATED LANDING & AVOID THE CRASH – PART 2

3 TIPS TO CREATE BETTER LANDING PAGES

 

Why use a Landing Page?

The landing page is an extension of the ad tool. For example, on a banner ad, you have a short message (text, image or both) that incites the visitor to click on it. The landing page is there to reinforce that message, to further inform and convince your visitor to ultimately complete an action.

With a well-built landing page, you get to show your visitor what’s great about the product you’re promoting, and why he should sign up.

 

Read more here:

Landing Pages 101

LANDING PAGES 101 – PART 2

LANDING PAGES 101 – PART 3

 

How to Make a Dedicated Landing Page

Just like an aircraft needs a suitable landing strip to land, a successful web marketing campaign isn’t complete without a landing page of its own.

You want your visitor to land carefully, naturally, and methodically on a landing page that exemplifies your sales funnel.

Remember, your landing is there to serve as the entry point into that funnel.

Let’s take a deeper look at the main components of a successful landing page in the adult industry.

Identify the type of landing page you need

In other words, what’s the goal of your campaign?

Whatever this goal, it usually falls into one of these two main types of landing pages:

1. The Lead Generation Landing Page

This is typically the kind of landing page you’d want for establishing and building an adult audience.

2. The Click-Through Landing Page

 

Continue Reading:

How to Make a Dedicated Landing & Avoid the Crash – Part 1

How to Make a Dedicated Landing & Avoid the Crash – Part 2 

What are heatmaps and why are they useful?

Heatmaps are visual representations. They’re visual cues you can refer to to see the most clicked or frequented areas of a website. In other words, they give you a visual breakdown of visitor behavior.

Heatmaps are one of the most efficient ways to assess the design of your landing pages.

By being able to visualize the behavior of your traffic, this allows you to analyze the overall behavior of your audience as a whole. In many ways, heatmaps allow you to spot the attractive (and most popular) areas of your site, and the sections that nobody cares about.

In practical terms, you can decipher or confirm what behavior was expected, and also learn a thing or two about unexpected user-behavior.

Read more here:

Heatmaps: Read the Heat

Direct Linking

Direct linking is the process where an affiliate links directly to the merchant or advertiser without going through a landing page or pre-sale page.

In other words, Direct linking gets you straight to the product or offer so customers don’t have to jump through hoops before being shown the relevant page.

While the commission rate is usually higher than other methods, Direct linking grants you less control over your brand.

Here are some situations where Direct linking might prove smarter than using a landing page:

  • Gaming offers
  • App installs (mobile or desktop)
  • Submits (email or zip)

How to pick the right tour / landing page?

At CrakRevenue, we create our own custom landing pages, as well as hundreds of banners in just about any size. It’s up to you to take full advantage of the different tour and landing page options by choosing a landing that’s best suited to your traffic.

For instance, be sure to explore all our tours for each offer in the “Choose Landing Page” section.

Some are even customized by niche (teens, MILFs, big boobs, and so on… for instance).

In the end, find the right tour for you by A/B testing.

 

 

Read more here:

Drive More Results From Your Campaigns – Pick the Right Tour!

LANDING PAGES 101

Landing page

Landing page — also known as a Pre-lander — is sometimes called a Sales page.

The Landing page is particularly important because it’s the first page your visitor will see after clicking on an advertisement; the role of the page is in many ways to sell or convince the visitor to do something.

In CPA terms, we want this page to convince the user to perform a certain action.

 

Read more here:

LANDING PAGES 101

LANDING PAGES 101 – PART 2

LANDING PAGES 101 – PART 3

3 TIPS TO CREATE BETTER LANDING PAGES

HOW TO MAKE A DEDICATED LANDING & AVOID THE CRASH – PART 1

HOW TO MAKE A DEDICATED LANDING & AVOID THE CRASH – PART 2