Just like an aircraft needs a suitable landing strip to land, a successful web marketing campaign isn’t complete without a landing page of its own.
You want your visitor to land carefully, naturally, and methodically on a landing page that exemplifies your sales funnel.
Remember, your landing is there to serve as the entry point into that funnel.
Let’s take a deeper look at the main components of a successful landing page in the adult industry.
Identify the type of landing page you need
In other words, what’s the goal of your campaign?
Whatever this goal, it usually falls into one of these two main types of landing pages:
1. The Lead Generation Landing Page
This is typically the kind of landing page you’d want for establishing and building an adult audience.
2. The Click-Through Landing Page