Tag: Tracker

How should my trackers look?

Trackers can contain any alphanumeric characters.

You can separate different elements inside a tracker with an underscore or dash.

Here is an example of a default CrakRevenue link using trackers:

http://frtyb.com/go/1q1q1q1q/DEFAULT

In the example above, DEFAULT is the default tracker.

(We encourage you to change the DEFAULT tracker to something unique for every new campaign — otherwise it gets confusing!)

For instance, an example of a custom tracker might look like this:

http://frtyb.com/go/1q1q1q1q/JUNE_2015_topright

In the example above, JUNE_2015_topright is the chosen tracker to indicate the month of promotion, the year, and in this case, the positioning of the link or banner (this is handy to reference later on).

Remember, if you don’t change or create new trackers, there’s no way for you to differentiate your traffic sources.

 

Read more here:

TRACKERS: THE SILENT HEROES OF EVERY CAMPAIGN

Be on the Right Track – Part 1 –  Tracking Basics

Be on the Right Track – Part 2 –  Analyzing Your Trackers

Be on the Right Track – Part 3 –  Efficient Trackers

Tracker (Sub ID)

tracker (Sub ID) is a way to tag your campaigns, traffic sources, ad spots, and banner names. A tracker helps you pinpoint how many hits are coming from a particular source and how many sales are being generated.

Trackers are data… and data is information.

The information contained within a tracker should be relevant to your campaigns.

Trackers can be thought of as little memory cues that can help jog your memory on what you’ve done (that turned out to be successful), or that provide you with great insight of your success.

 

Read more here:

TRACKERS: THE SILENT HEROES OF EVERY CAMPAIGN

Be on the Right Track Part 2 –  Analyzing Your Trackers

BE ON THE RIGHT TRACK PART 3 – EFFICIENT TRACKERS